Keeping Account Engagement (Pardot) streamlined and generating ROI takes time and resource. Whether you need strategic guidance, campaign management, or hands-on technical support, MarCloud is an extension of your team.
Pardot support provides ongoing expert assistance for businesses using Marketing Cloud Account Engagement (formerly Pardot) to run and optimise their marketing automation with confidence. It includes troubleshooting technical issues, guidance on automation and campaign setup, data management, integration support with Salesforce, and strategic advice to improve performance and efficiency. Flexible support options range from retainer-based assistance to one-off projects, helping teams bridge skills gaps, maintain system health, and get more value from their marketing automation investment.
Plug skills gaps in your marketing team and launch campaigns without worrying about time and resource constraints. MarCloud helps you get the most out of your Account Engagement (Pardot) investment with ongoing support. Aligning with our proven MarCloud ROI Framework, we take care of technical challenges, campaign optimisation, reporting, and everything in between - all tailored to your business needs.
You don’t know what you don’t know. With certified specialists working alongside you, it’s easy to understand what’s possible with your account and receive bespoke Pardot support that fuels your long-term marketing strategy.
Delayed campaigns means delayed results. When revenue and ROI are the end goal, it’s vital your Pardot support team enables you to run activities with the highest efficiency and productivity. That’s where MarCloud comes in!
Aligning sales and marketing teams is vital for campaign success and attribution. This is only possible when your account runs like a well-oiled machine alongside Sales Cloud and other platforms. Support gets you there.
We ensure seamless integrations between Pardot, Salesforce, and third-party platforms, handling API connections, custom objects, and data flows to create a unified tech stack.
MarCloud optimises data hygiene by implementing segmentation strategies, deduplication processes, and GDPR-compliant data handling to maintain clean and actionable prospect records.
We provide strategic guidance and execution support for Pardot campaigns, ensuring automation flows, email nurtures, and segmentation align with your marketing goals.
MarCloud refines lead scoring and grading models, ensuring sales teams receive high-quality leads and improving conversion rates through automated lead routing.
Our team designs and develops custom Pardot forms, emails, and landing pages using HTML, CSS, and JavaScript to create high-performing, brand-aligned assets.
We set up and configure Pardot tracking scripts and cookie consent management, ensuring accurate website visitor tracking while maintaining compliance with privacy regulations.
MarCloud bridges the gap between sales and marketing by implementing lead assignment processes, reporting dashboards, and automation workflows that improve collaboration and efficiency.
As expert developers, we quickly diagnose and resolve sync issues, automation errors, email delivery problems, and technical glitches to keep your marketing operations running smoothly.
MarCloud builds custom dashboards, campaign reports, and multi-touch attribution models to provide actionable insights on marketing performance and ROI - aligned with our proven MarCloud ROI Framework.
We assist with Sales Cloud configuration, user permissions, data modelling, and process automation, ensuring Pardot and Salesforce work seamlessly together.
Our experts design and optimise Pardot Business Units for businesses managing multiple brands, regions, or divisions, ensuring structured and efficient operations.
We help businesses leverage AI-powered tools like Einstein and Agentforce, enhancing productivity with automated insights, chatbots, and predictive lead scoring.
Seeking a helping hand with Pardot doesn’t need to be complicated. Our goal is to free up your time and make life as simple for you as it can be, so we offer flexible options for consulting, support and account management. What may take you 2 hours and a couple of swear words, might take us 15 minutes. So whether you need us on an ongoing retainer basis, or just for a one-off project, we can work with you.
— Julie, Associate Project Manager, CommonThey’ve not only demonstrated a firm grasp over Pardot + Salesforce that results in creative custom solutions that fit our current setup but also have shown an incredible dedication to responsive and thorough client management.
A consulting partner like MarCloud provides expert guidance, troubleshooting, and optimisation for your Account Engagement (Pardot) account. This includes technical support, campaign strategy, automation setup, Salesforce-Pardot integration, and best practices for lead nurturing and reporting.
Yes! We review Engagement Studio programs, automation rules, segmentation, and lead scoring to enhance efficiency and improve conversion rates. We ensure automations align with your marketing and sales processes for better results.
Absolutely. We can provide custom training sessions based on your team’s needs, covering topics like list segmentation, automation, reporting, campaign setup, and best practices to maximise your investment in Pardot. Or, you can join the MarCloud Academy for on-demand training in popular courses.
Our Pardot support packages are quoted based on the needs of your business and the scope of work. Rather than providing cookie-cutter support that might hit limitations or fail to deliver what you truly need, we provide tailored, custom support on both a retainer or project basis - which means the costs can vary! Book a call to discuss your unique requirements.
Most client relationships begin with a free Pardot audit, which helps you and our team understand where and how support could benefit you most. Request your free account audit to uncover hidden issues and understand how to better show Pardot ROI.
Tell us what marketing problems you need to solve, and our certified consultants will respond to arrange a call.
